Case Study Guidance & Consent Form 

Background  

 

Case studies play an important part in showcasing the experience of a participant and how the activities of a project can impact their lives. Case studies give an opportunity to highlight how a Programme is helping people in real ways by giving an indication into the everyday struggles people face and how support of programmes such as, the Skills for Life Community Outreach Programme 2024-25, makes a real difference. 

 

Sharing these personal stories helps others understand the work we do and why it matters. 

 

They provide an opportunity for individual projects to promote activities and communicate the successes to key stakeholders and funders. Personal experience will always make the case study more real to the reader.  

 

However, it’s not just about individual success stories. Case studies also show how individual projects and the whole programme is impacting on the community. Whether it's through community activities or other efforts, they can show wider social and economic improvements to individuals.  

 

As part of the SfL Community Outreach Programme, the GLA would welcome case studies to help us demonstrate how effective the Mayor’s Skills provision is, especially in demonstrating the barriers that different target groups have when accessing adult education opportunities. To help highlight the good work of projects, the barriers of participants accessing the Programme and the types of engagement activities available by projects delivering the Programme, there is a requirement for case studies to be submitted as part of the reporting requirements of the programme.   

 

Requirements  

 

The following guidance sets out the minimum information required for a case study:   

 

  • The GLA is asking for case studies to have a focus on participants who have accessed learning across the Mayor’s Skills offer as outlined in the Prospectus, along with a keen interest to see success stories relating specifically to individuals who have numeracy and maths related barriers.  

 

  • The GLA are also encouraging case studies specifically showcasing the different engagement activities with projects.  

 

  • Providers may use their own case study templates and may include additional information, provided the minimum information is collected.  

 

  • How you present the case study is entirely your choice and may be in a variety of formats including short videos. Whatever format you use, you must obtain the appropriate consents as described below.  

 

  • A minimum of 2 – 3 case studies per quarter are expected, with a preference for videos. Other platforms are welcomed as outlined below. 

 

 

Case Study Guidance 

 

You must include the following information or data: 

  • The appropriate Mayor of London logo 

  • The date that the Participant joined the Project. 

  • The date of the Case Study was completed.  

  • The name of the Project member of staff completing the Case Study and their role and/or relationship to the person or persons who are the subject of the case study (e.g., Mentor, Tutor, Adviser, Project Support Officer etc.) 

  • The explicit consent of the Participant who is referenced in the case study, as a minimum using the wording and format below.  

  • If you are using a video or similar format, you must have a completed consent form and declaration for each of the featured individuals. 

 

To maximise the impact of your case study, remember to keep it short and concise, but informative. Focus on highlighting the most compelling accomplishment(s) or success(es). 

 

Your case study should include:  

 

  • Background:  

  • A description of the background of the Participant, for example which borough does the Participant live in, how old is the Participant, what barriers or issues did they face to participation or progression, specifically noting attitudes towards learning and reasons? Have they engaged in adult education previously?  

 

  • Aims and Objectives:  

  • What were the aims of the Participant on approaching the Project for support, what did they hope to achieve? 

 

  • How You Helped:  

  • How did you support the Participant to identify their needs and support requirements and how you helped to overcome their barriers/issues and achieve their aims?  

  • What engagement activities or actions did the Project provide?  

 

  • Outcomes and Results:  

  • What outcome(s) did the Participant achieve as a direct result of the support provided by the Project? What education provision was the participant referred to? Did they engage? Start? Complete? 

  • What soft outcomes did the participant achieve? Improved confidence?  

  • If known, what is the Participant doing now?  

  • What difference has the Project made to a Participant’s life? 

  • Try to include as much information on any social and economic improvements realised because of the project.  

 

  • Participant Feedback:  

  • Please try to include a quote from the Participant and, wherever possible, include visual information (a photograph or video) to support the story you are telling. 

 

Consent 

 

Sharing your story: Skills for Londoners Community Outreach Programme – case study collection  

Thank you for helping us communicate about learning as part of our Skills for Londoners Community Outreach Programme. By sharing your story and supporting us to develop content such as quotes, photos, and videos, we can raise awareness of adult learning opportunities and encourage more people to gain new skills and progress in work.  

 

About Skills for Londoners Community Outreach Programme  

The Skills for Londoners Community Outreach Programme is a vital initiative led by the Mayor of London, dedicated to enhancing adult education and skills provision throughout the city. This programme is aiming to make adult education more accessible, relevant, and community oriented. The aim of the programme is to increase participation in adult learning, raise awareness, overcome barriers and to promote opportunities to adult learning.  

 

How we might use your data and content 

The GLA might use your first name, age, where you live, and the content we create with you such as your story, comments, photo and/or video in/with: 

 

  • Internal communications (e.g., intranet, presentations) 

  • Digital and printed communications (e.g., website, social media, email, leaflet) 

  • Marketing campaigns, advertising, or media (e.g., events, paid for social media, outdoor advertisements, audio adverts, posters, national/local press) 

 

We may share your information with other government departments and/or third-party organisations such as the Department for Education. There may also be opportunity to include content in PR and media opportunities, locally, regionally, and nationally. 

Occasionally we may need to make changes to the content (e.g., use a quote from a transcript, make a video shorter), but we will make sure this does not change the intended meaning.  

 

By signing this form, you are declaring that you understand and are consenting to changes being made. 

 

We may contact you directly to ask for more information or to discuss individual requests from journalists, such as face-to-face or telephone interviews. You are not obliged to take part in any additional activity with the media. If you are directly approached by a member of the media to discuss adult learning initiatives, but you have not been advised by the GLA about a member of the media contacting you, please let us know and we will appreciate it if you do not discuss the offer with them. 

  

We will store your content and contact details in a secure GLA system with access restricted to key project contacts. We will hold your data 7-years after the project has been completed.  

After this period, we will delete your personal data from our system. Please take a look at our privacy policy, which explains how and why we use and store your data. 

 

You can withdraw your consent at any time. If you withdraw consent, we will permanently delete your data relating to this scheme from our system and will not use them in future materials. If your content has been used in the past, we will take practical steps to remove it where possible (e.g., on our website) within a reasonable timeframe. However, we cannot guarantee that your content can be entirely removed from circulation due to the nature of digital / printed materials and advertisements. If you have any questions or you would like to withdraw consent / change your contact details, please email us at SFLCommunityOutreachProgramme@london.gov.uk. 

 

Sharing your story: Skills for Londoners Community Outreach Programme – case study collection – consent form  
 

Please complete and return the form below. 

 
Details: 

Full name: (IN BLOCK CAPITALS): 

_________________________________________________________________________ 

 

Address: __________________________________________________________________ 

 

Telephone number:  _________________________________________________________ 

 

Email address:  ____________________________________________________________ 

 

Date of birth:  ________________________ 

 

Consent:  

 

I give permission for my content to be used by the GLA for:  

(Tick all that apply) 

□ Marketing campaigns, advertising, or media  

□ Partner/affiliate communications  

□ Internal communications  

□ Digital and printed communications 

 

□ Please tick to confirm that you are happy to be contacted by GLA and the Department for Education (DfE), as the funder of the Skills for Londoners Community Outreach Programme.  

 
I have read this consent form carefully and fully understand its meaning and implications. 

 

Signature: _________________________________________________________________ 

 

Date: ________________________ 

 

Data protection: The information that you provide here will only be used to contact you about sharing your story in our communications work. We will not pass any details recorded on this form to any organisations that are not mentioned in our privacy notice without your permission.